About Me
Business Intelligence, Internet marketing, and web analytics are my passions.
Well versed in almost all analytics packages both past and current as well as several panel, hybrid, and traditional methodology audience measurement solutions.
I approach internet marketing and analytics like any other science. Only through proper research and testing can complex business processes be streamlined.
I’ve worked with many, many companies to help measure and increase efficiency through effectively implemented tracking solutions, and well structured reporting and KPI assesments. Here’s an example of just some of the sites I’ve had the pleasure of working on over the years:
Specialties
- Analytics implementation and best practices
- A/B and Multivariate site testing
- Email marketing
- Utilizing social networking for business insight
- SEO and SEM best practices and strategies
- Online competitive analysis solutions (panel and hybrid -methodologies)
- Customer segmentation and demographic based anaylsis
- Rich media and video tracking solutions
- HTML, CSS, AJAX, Python, and JavaScript proficient
- Past MCSE and MOUS (now MOS) certification
- Smart Phone App Development and Analytics
I’m always interested in consulting opportunities. If you would like to start a conversation about how I can help your business achieve it’s goal of getting clean data for informed decisions, Contact Me.
